Media Data & Engineering
Connecting, organizing, and normalizing scattered media data. We build modern, single sources of truth, implementing clear data quality and QA/QC solutions so you can inherently trust your performance reporting.
We partner with global brands to build the marketing infrastructure behind modern media operations. Leveraging deep integration expertise in platforms like Camphouse, we turn fragmented operations into unified, automated ecosystems built for global scale.
At Twentyfive Data, we sit squarely between the boardroom and the build. Where most agencies stop at a strategy deck, we orchestrate the ecosystems that turn ambition into flawless execution.
We speak both media and tech. By sitting comfortably alongside engineers and marketers, we bridge the gap — translating complex data infrastructure into clear marketing execution.
We understand the reality of the media landscape. From digital business managers and programmatic to offline television and print, we design systems grounded in how media is actually bought, planned, and reported.
We coordinate more than just technology; we align the actors. We orchestrate workflows between client-side stakeholders and media agencies, ensuring everyone pulls in the exact same direction.
We recognize the very real struggles of fragmented marketing data. We build solutions designed to solve actual pain points in media planning and cost reporting, rather than creating new operational bottlenecks.
Engaged independently or as an integrated whole, each capability is designed to simplify complex processes and elevate media data quality across your organization.
Connecting, organizing, and normalizing scattered media data. We build modern, single sources of truth, implementing clear data quality and QA/QC solutions so you can inherently trust your performance reporting.
The foundation of reliable analytics. We create, update, and maintain robust media taxonomies, ensuring your data is fully normalized and standardized across the entire organization so it is easily accessible and readable by both systems and humans.
We set up and streamline media-related workflows across your organization to ensure data flows cleanly from planning right through to execution. We manage the deep complexities of cost and performance reporting, bringing order to operational chaos.
Stack selection, integration, and orchestration. We connect your media data ecosystem with your broader MarTech infrastructure, reducing manual bottlenecks and ensuring your systems work together as one cohesive engine.
We bring 5+ years of specialized experience integrating Camphouse (www.camphouse.io) for major global brands. We partner with them because their platform is the definitive center of a modern MarTech stack. We don't just connect the software; we translate scattered media plans into intelligence and engineer successful organizational habits.
We leverage its architecture to give our clients a distinct operational advantage:
It acts as the central, reliable hub for all global and local campaigns, ensuring everyone is working from the same foundation.
By bringing all media data into a single view, you can easily track spending, compare planned investments against actual results, and forecast with precision.
As a robust cloud-based solution backed by continuous development and support, it provides a secure, ever-evolving environment for frictionless collaboration between internal brand teams and external agencies.
It is designed to drastically reduce manual work through automation and features an architecture that can be seamlessly connected to your entire marketing technology stack.
Daily administration, optimization, and structural setup tailored to your specific media buying realities.
Comprehensive onboarding across multiple brands and international markets. We create and adapt custom processes for both client and agency teams, ensuring seamless adoption with minimal impact on daily tasks.
Implementation of rigorous data quality checks and standardization processes right at the source.
Deep interconnection between Camphouse and your wider tech ecosystem. We coordinate and orchestrate this entire integration process, aligning all technical actors to maximize data utility and automate repetitive tasks.